Have you ever pondered on the importance of a WordPress website to building a credible business? In the contemporary digital marketplace, businesses without a website are not regarded as having lots of credibility. Understanding what a website is, is very important to knowing how relevant it is to your business.
A website is a related collection of worldwide web files that includes a beginning file called a home page. You can get to an individual or a company’s website by going to the address of their home page.
For example, humans live in a physical place called a house, websites live onservers. Thus as humans pay rent or mortgage for their houses per year or per month so do websites pay rent for space on someone server.
WordPress was one of the first CMS created to bridge the gap between the advanced use of codes to create a website and the average internet user. It guides you through the process of choosing a theme, creating content and adding media – images and videos. It is very flexible to use and equally free to install.
So, I will guide you through the reasons why you need a WordPress website. WordPress is very reliable and user-friendly, I am sure you would enjoy using WordPress after reading this post.
A WordPress website can be as simple or as complex as you would want it. most of the things you want to do with your website can be accomplished by using WordPress to build it, but you would need to install a plugin or an application to get it to happen.
You could probably use the basic version to publish a blog post or on the other hand, create your business website and add plugin and widgets to add functionality.
When it comes to adopting and using technology, using what everybody is using is important. WordPress powers over 34% of all the websites on the Internet. What this means is that 1 out of every 3 website on the Internet runs on WordPress. One of the things responsible for its wide adoption all over since its humble beginning in 2003 as a blogging platform is how dependable and robust it was.
WordPress controls over 60% of the CMS market share with over 2 million live websites. Popular websites that use WordPress include Facebook, BBC America, Forbes, MTV, Sony and many more.
3. Mobile Responsive
Over 70% of people who will access your website and interact with your business online will do it from a mobile device. That’s why it’s important to ensure that your website is mobile responsive. Using a WordPress website for your business ensures that your business website is mobile friendly.
WordPress websites are usually more mobile friendly and responsive than any other content management system. With a mobile friendly WordPress website, you are guaranteed improved usability and user experience on your website. This in turn affects the conversion rate of your website and how many clicks you’re able to turn to customers.
4. SEO Friendly
Having a website for your business is crucial but even more important is ensuring that your business website is visible when people search for you online. Online presence and visibility is crucial to your business so choosing a web development platform that affords you that visibility is something you must consider when deciding to build a website for your business.
WordPress is very SEO friendly and in case you don’t know what SEO stands for – Search Engine Optimization. WordPress makes it easy to optimize your website to be visible and rank on search engines – the likes of Google, Yahoo, Bing etc.
If you already own a website and want to optimize it for visibility on search engines, you might want to check our SEO packages.
5. Content Creation
This is a very important reason you should use WordPress website. As your website goes live, you would just need to navigate to the “post” section of the dashboard, where all you need to write and publish a post would be made available to you.
6. Very Secure
One concern every website owner has is security. Everyone wants to prevent unauthorised access to their website and data online. While no system is hackproof or impregnable, WordPress websites are pretty secure due to the fact that WordPress releases security patches and updates frequently. This means that as long as your WordPress core remains updated, the chances of your website being compromised remains low.
There are other measures you can take as website owner to ensure your website remains secure, we wrote a comprehensive article about website security. Check it out here.
7. Supports Many Languages
WordPress supports more than 160 languages worldwide; so you can create a website to suit your audience. You can take advantage of the diverse languages to reach any audience of your choice.
As a business owner who wants to increase sales and grow your customer base, a website is very important as it would increase your business credibility and a lot of potential customers would be reached and targeted through your website. Having a WordPress website makes all of these easy. Guess what? We have a website development package just for you. Click here to get started.
Is there something missing you think should be included in this list? Share your thoughts in the comments section.