Google Ads course

Google Ads Mastery Course

₦50,000

If you’re interested in understanding how Google’s advertising platform works and how to use it to grow a business, increase brand awareness, acquire more leads and sales as well as promote your brand, products or services then this course is the right choice for you. It covers everything in Display Ads, Search Ads and VIdeo Ads.

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Description

Course Description

Google arguably has the biggest online advertising platform in the world and in this course, you will learn how to develop, analyse and optimise Display ad campaigns. You will learn how to build awareness and drive action for your brand by building, managing and optimising visual ad campaigns that engage your audiences. You’ll also learn how to grow your campaign reach – and track performance – using Google Display Ads.

Key concepts covered include:

  • How to set up your Google Ad account
  • Selecting the right campaign objective
  • How to get results even with a small ad budget
  • Setting up conversion tracking to improve ad performance
  • How to spy on your competitor’s ad strategy

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